The current holiday let market is more challenging than ever, especially in Edinburgh. According to a research conducted by the Scottish Green Party, about half the homes just in the EH1 postcode will be holidays lets by 2050. This figure could be quite concerning for owners as it represents a lot of competitors and potentially less earnings.

And the market is not only the only challenge. Today's holidaymakers have high expectations when booking a property: interior design, features, connectivity, accessibility, security, cleaniness, and the list goes on. As an owner, it is essential to provide your future guests with an unique property.

How to make my property stand out from the hundreds others available? How to make sure people will click the “book now” button and become my future guests?

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Travellers are seeking for unique experiences, something that will blow their mind. Often, they choose vacation rental over hotels as they prefer experiencing an individual property reflecting the destination and lifestyle.

Unfortunately if your property looks like many others, then it is unlikely you will receive lots of bookings.

How to create the perfect home away from home?


When redecorating your property it is crucial to offer uniqueness. But before going ahead, there are few things you need to consider:

  • Cost - Redecorating and furnishing your holiday home will be a large investment so you need to make sure you spend your money wisely.

  • Authenticity - The interior design of your property has to reveal your style; it has to show this is someone’s home. The furniture you choose will add to the overall holiday experience your guests will have.

  • Practicality - The furniture and features you are providing to your guests need to be user friendly.

To have a better understanding, let’s have a look at a property that has received this treatment.

Study case: Rococo Style @ The Meadows

This is the perfect make over example and it’s been quite a piece of work! At first, this two bedroom ground floor apartment was a common student flat: white walls, wooden floor. Nothing really special about it. All the contrary; the property was suffering with damp and plumbing issues as well as electrical concerns.

It took two months, a fantastic interior designer and approximately £25,000 to fix these issues, refurbish and redecorate this property. But the investment was worth it. Since its listing mid August, Rococo Style has received 11 bookings with an average value of £825 per booking.

Refurbish your property The Edinburgh Address

And the apartment offers a unique experience to its guests. The Rococo Style provides an astonishing interior decoration with warm colours and elegant patterns in a traditional Edinburgh residential building.


Rococo Style The Edinburgh Address

Once again, it has become now essential to make your property stand out from the others on the market in order to receive bookings. Your guests will thank you, and your wallet too.

If you need advice about refurbishing your property, contact The Edinburgh Address as we can help you finding the right contractors to realise your future project.

You can contact us via email at This email address is being protected from spambots. You need JavaScript enabled to view it. or by phone on +44 131 261 8646

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